Wisconsin / AIANNHCE 0140 / Federally-recognized area
Bad River
The full tribal profile includes the report map, demographic tables, broadband tables, FCC provider sections, and interactive charts.
90.3%25/3 availability
30.3%100/20 availability
0.0%1000/100 availability
11Fixed providers
Figure 1. Location of Bad River within Wisconsin, with boundary detail (inset).
About the Tribal Area
Bad River Reservation is a reservation in Wisconsin associated with this federally recognized tribe, and it spans about 193 square miles of land plus roughly 4.0 square miles of water. The latest FCC BDC filing shows 11 fixed providers and 4 mobile providers across roughly 930 service locations, with current availability of 90.3% at 25/3 Mbps, 30.3% at 100/20, and 9.9% at 1000/100.
Tribal Area Description
Bad River is a federally recognized tribe in Wisconsin with tribal lands. The land base is relevant for broadband planning due to rural service coverage and middle-mile access constraints.
The The Energy Program of the Mashkiiziibii Natural Resource Department’s goals are designed to align with Tribal Values. page for Bad River functions as a community information page rather than a long-form tribal history. It emphasizes local contacts, community resources, and links to regional programs and services. The available content is oriented toward practical resources rather than a dedicated narrative profile for the tribe. The page includes sections on Bad River Tribe, History, Culture, Ojibwemowin, and Bad River Culture Camp.
Table 1. Demographics
Indicator
2019
2020
2021
2022
2023
2024
Population
1,643
1,278
1,467
1,406
1,442
1,279
Households
516
447
579
579
588
551
Median age
34.2
39.5
43.0
44.1
40.4
38.6
Male / Female
56.0% / 44.0%
57.4% / 42.6%
53.2% / 46.8%
49.1% / 50.9%
54.8% / 45.2%
53.6% / 46.4%
Avg. household size
3.18
2.86
2.53
2.42
2.45
2.32
Pop. density (per sq mi)
8.5
6.6
7.6
7.3
7.5
6.6
HH density (per sq mi)
2.7
2.3
3.0
3.0
3.0
2.9
Table 2. Economic & Education
Indicator
2019
2020
2021
2022
2023
2024
Median household income
$48,030
$51,458
$60,729
$65,750
$56,000
$54,375
Per capita income
$16,783
$22,694
$28,207
$31,156
$29,171
$34,521
Poverty rate
28.4%
21.1%
18.5%
18.2%
18.9%
13.8%
Unemployment rate
13.7%
15.4%
14.4%
13.1%
10.7%
4.7%
HS diploma or higher
57.6%
56.5%
50.3%
55.0%
56.7%
56.7%
Bachelor's degree or higher
10.7%
11.7%
9.6%
12.1%
12.0%
11.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates. Queried by AIANNHCE code. Population and household density are calculated from Census population or households divided by land area in square miles.
Table 3. Download/Upload Speeds (Mbps)
Period
Download
Upload
2019Q1
26.6 Mbps
3.9 Mbps
2019Q2
25.3 Mbps
4.1 Mbps
2019Q3
38.1 Mbps
9.4 Mbps
2019Q4
51.5 Mbps
19.1 Mbps
2020Q1
31.9 Mbps
10.4 Mbps
2020Q2
18.3 Mbps
4.8 Mbps
2020Q3
44.2 Mbps
9.2 Mbps
2020Q4
24.1 Mbps
6.8 Mbps
2021Q1
26.6 Mbps
6.8 Mbps
2021Q2
37.0 Mbps
11.4 Mbps
2021Q3
96.7 Mbps
27.9 Mbps
2021Q4
141.8 Mbps
14.5 Mbps
2022Q1
138.3 Mbps
9.2 Mbps
2022Q2
88.1 Mbps
16.5 Mbps
2022Q3
65.9 Mbps
7.5 Mbps
2022Q4
75.4 Mbps
24.3 Mbps
2023Q1
165.4 Mbps
34.1 Mbps
2023Q2
74.8 Mbps
12.0 Mbps
2023Q3
72.4 Mbps
9.2 Mbps
2023Q4
59.7 Mbps
6.7 Mbps
2024Q1
131.8 Mbps
18.5 Mbps
2024Q2
82.1 Mbps
14.8 Mbps
2024Q3
180.8 Mbps
22.0 Mbps
Table 4. Coverage by Tier (%)
Year
25/3
100/20
1 Gbps
2015
40.0%
37.1%
37.1%
2016
40.0%
37.1%
37.1%
2017
39.7%
36.8%
36.8%
2018
39.7%
39.7%
36.8%
2019
40.0%
40.0%
37.1%
2020
82.3%
40.0%
37.1%
2021
66.5%
20.6%
8.2%
2022
68.9%
41.6%
26.3%
2023
60.9%
30.0%
9.9%
2024
90.3%
30.3%
0.0%
Table 5. Adoption (%)
Year
All households
Low-income households
2017
41.2%
33.3%
2018
46.9%
53.0%
2019
50.4%
58.5%
2020
53.5%
57.7%
2021
53.9%
55.6%
2022
59.6%
68.4%
2023
55.8%
39.1%
2024
56.1%
54.7%
Table 6. Current Status (2024, %)
Tier
Coverage
25/3 Mbps
90.3%
100/20 Mbps
30.3%
1 Gbps
0.0%
Table 7. Comparison with National Averages (%)
Metric
Tribal
National
25/3 Mbps
90.3%
92%
100/20 Mbps
30.3%
85%
Adoption
56.1%
78%
Sources: FCC Broadband Data Collection, Ookla Open Data Initiative, and U.S. Census Bureau ACS 5-Year Estimates. National benchmarks are carried over from the report comparison section.
Figure 2. Speed Trends (2019–2024)
Figure 3. Availability (2015–2025)
Figure 4. Adoption (2017–2024)
Figure 5. Current Status (2024)
Figure 6. Comparison with National Averages
Figure 7. Fixed Coverage by Technology (25/3 Mbps)
Figure 8. Mobile Area Coverage
Notes: speed trends reflect quarterly mean throughput. Availability shows the share of population with access. Tooltips on the charts expose the underlying values for each series.
Table 8. Broadband Provider Summary
Metric
Value
Fixed broadband providers
11
Mobile broadband providers
4
Broadband serviceable locations
930
Table 9. Broadband Providers
Fixed
Mobile
AT&T Inc.
AT&T Inc.
Charter Communications
T-Mobile USA, Inc.
Chequamegon Communications Cooperative, Inc.
Northeast Communications of Wisconsin, Inc.
T-Mobile USA, Inc.
Verizon Communications Inc.
EchoStar Corporation
—
Verizon Communications Inc.
—
Viasat, Inc.
—
Hilbert Communications LLC
—
Bayfield Wireless
—
Space Exploration Technologies Corp.
—
Connect Holding II LLC
—
Table 10. Fixed Coverage by Technology (% of locations)
Technology
25/3
100/20
250/25
1 Gbps
Any Technology
100.0%
100.0%
100.0%
5.6%
Fiber
5.6%
5.6%
5.6%
5.6%
Cable
1.5%
1.5%
1.5%
0.0%
Fixed Wireless
53.2%
18.2%
2.0%
0.0%
Copper (DSL)
5.1%
0.0%
0.0%
0.0%
Satellite
100.0%
100.0%
100.0%
0.0%
Table 11. Mobile Coverage (% of area)
Technology
Coverage
4G LTE
83.1%
5G-NR (Speed Tier 1)
29.4%
5G-NR (Speed Tier 2)
14.6%
Total area (sq mi)
475.26
Table 8. Coverage by Tier and Technology (% of locations)
Dec. 2022
Technology
2/2
10/1
25/3
100/20
250/25
1000/100
All Fixed Wireless
82.6
58.4
58.4
13.8
2.9
0.0
All Satellite
100.0
100.0
100.0
90.0
0.0
0.0
All Wired
52.7
29.9
12.4
10.5
10.5
8.0
All Wired and Licensed Fixed Wireless
87.0
69.6
67.7
21.9
10.5
8.0
Any Technology
100.0
100.0
100.0
96.3
13.5
8.0
Any Terrestrial
87.0
69.6
67.7
21.9
13.5
8.0
Cable
2.5
2.5
2.5
2.5
2.5
0.0
Cable/Fiber
10.5
10.5
10.5
10.5
10.5
8.0
Copper
44.5
19.4
1.9
0.0
0.0
0.0
Fiber
8.0
8.0
8.0
8.0
8.0
8.0
GSO Satellite
100.0
100.0
100.0
0.0
0.0
0.0
Licensed Fixed Wireless
82.6
58.4
58.4
13.8
0.0
0.0
NGSO Satellite
100.0
100.0
100.0
90.0
0.0
0.0
Other
0.0
0.0
0.0
0.0
0.0
0.0
Unlicensed Fixed Wireless
2.9
2.9
2.9
2.9
2.9
0.0
June 2023
Technology
2/2
10/1
25/3
100/20
250/25
1000/100
All Fixed Wireless
64.8
54.9
54.9
13.7
2.5
0.0
All Satellite
100.0
100.0
100.0
100.0
0.0
0.0
All Wired
48.8
12.2
11.1
10.4
10.4
7.9
All Wired and Licensed Fixed Wireless
77.7
64.1
63.3
21.6
10.4
7.9
Any Technology
100.0
100.0
100.0
100.0
12.9
7.9
Any Terrestrial
77.7
64.1
63.3
21.6
12.9
7.9
Cable
2.5
2.5
2.5
2.5
2.5
0.0
Cable/Fiber
10.4
10.4
10.4
10.4
10.4
7.9
Copper
40.7
1.8
0.7
0.0
0.0
0.0
Fiber
7.9
7.9
7.9
7.9
7.9
7.9
GSO Satellite
100.0
100.0
100.0
0.0
0.0
0.0
Licensed Fixed Wireless
64.8
54.9
54.9
13.7
0.0
0.0
NGSO Satellite
100.0
100.0
100.0
100.0
0.0
0.0
Other
0.0
0.0
0.0
0.0
0.0
0.0
Unlicensed Fixed Wireless
2.5
2.5
2.5
2.5
2.5
0.0
Dec. 2023
Technology
2/2
10/1
25/3
100/20
250/25
1000/100
All Fixed Wireless
64.0
53.8
53.8
14.8
2.4
0.0
All Satellite
100.0
100.0
100.0
100.0
0.0
0.0
All Wired
50.8
47.3
11.4
8.1
8.1
6.4
All Wired and Licensed Fixed Wireless
75.6
73.5
62.3
21.3
8.1
6.4
Any Technology
100.0
100.0
100.0
100.0
10.6
6.4
Any Terrestrial
75.6
73.5
62.3
21.3
10.6
6.4
Cable
1.7
1.7
1.7
1.7
1.7
0.0
Cable/Fiber
8.1
8.1
8.1
8.1
8.1
6.4
Copper
44.0
40.5
3.3
0.0
0.0
0.0
Fiber
6.4
6.4
6.4
6.4
6.4
6.4
GSO Satellite
100.0
100.0
100.0
0.0
0.0
0.0
Licensed Fixed Wireless
64.0
53.8
53.8
14.8
0.0
0.0
NGSO Satellite
100.0
100.0
100.0
100.0
0.0
0.0
Other
0.0
0.0
0.0
0.0
0.0
0.0
Unlicensed Fixed Wireless
2.4
2.4
2.4
2.4
2.4
0.0
June 2024
Technology
2/2
10/1
25/3
100/20
250/25
1000/100
All Fixed Wireless
55.0
50.4
50.4
12.8
2.0
0.0
All Satellite
100.0
100.0
100.0
100.0
0.0
0.0
All Wired
38.5
9.9
9.3
7.3
7.3
5.7
All Wired and Licensed Fixed Wireless
67.9
56.7
56.5
18.5
7.3
5.7
Any Technology
100.0
100.0
100.0
100.0
9.3
5.7
Any Terrestrial
67.9
56.7
56.5
18.5
9.3
5.7
Cable
1.6
1.6
1.6
1.6
1.6
0.0
Cable/Fiber
7.3
7.3
7.3
7.3
7.3
5.7
Copper
32.5
2.7
2.0
0.0
0.0
0.0
Fiber
5.7
5.7
5.7
5.7
5.7
5.7
GSO Satellite
100.0
100.0
100.0
0.0
0.0
0.0
Licensed Fixed Wireless
55.0
50.4
50.4
12.8
0.0
0.0
NGSO Satellite
100.0
100.0
100.0
100.0
0.0
0.0
Other
0.0
0.0
0.0
0.0
0.0
0.0
Unlicensed Fixed Wireless
2.0
2.0
2.0
2.0
2.0
0.0
Dec. 2024
Technology
2/2
10/1
25/3
100/20
250/25
1000/100
All Fixed Wireless
53.7
51.3
51.3
15.5
2.1
0.0
All Satellite
100.0
100.0
100.0
100.0
0.0
0.0
All Wired
54.7
16.4
12.9
7.6
7.6
6.0
All Wired and Licensed Fixed Wireless
73.0
64.1
60.9
21.4
9.7
6.0
Any Technology
100.0
100.0
100.0
100.0
9.7
6.0
Any Terrestrial
73.0
64.1
60.9
21.4
9.7
6.0
Cable
1.7
1.7
1.7
1.7
1.7
0.0
Cable/Fiber
7.6
7.6
7.6
7.6
7.6
6.0
Copper
48.4
8.7
5.3
0.0
0.0
0.0
Fiber
6.0
6.0
6.0
6.0
6.0
6.0
GSO Satellite
100.0
100.0
100.0
0.0
0.0
0.0
Licensed Fixed Wireless
53.7
51.3
51.3
15.5
2.1
0.0
NGSO Satellite
100.0
100.0
100.0
100.0
0.0
0.0
Other
0.0
0.0
0.0
0.0
0.0
0.0
Unlicensed Fixed Wireless
0.0
0.0
0.0
0.0
0.0
0.0
June 2025
Technology
2/2
10/1
25/3
100/20
250/25
1000/100
All Fixed Wireless
55.3
53.2
53.2
18.2
2.0
0.0
All Satellite
100.0
100.0
100.0
100.0
100.0
0.0
All Wired
39.0
30.4
12.2
7.1
7.1
5.6
All Wired and Licensed Fixed Wireless
68.8
64.8
59.3
23.8
9.1
5.6
Any Technology
100.0
100.0
100.0
100.0
100.0
5.6
Any Terrestrial
68.8
64.8
59.3
23.8
9.1
5.6
Cable
1.5
1.5
1.5
1.5
1.5
0.0
Cable/Fiber
7.1
7.1
7.1
7.1
7.1
5.6
Copper
33.1
24.5
5.0
0.0
0.0
0.0
Fiber
5.6
5.6
5.6
5.6
5.6
5.6
GSO Satellite
100.0
100.0
100.0
0.0
0.0
0.0
Licensed Fixed Wireless
55.3
53.2
53.2
18.2
2.0
0.0
NGSO Satellite
100.0
100.0
100.0
100.0
100.0
0.0
Other
0.0
0.0
0.0
0.0
0.0
0.0
Unlicensed Fixed Wireless
0.0
0.0
0.0
0.0
0.0
0.0
FCC Broadband Data Collection (BDC), June 2025 filing vintage. Coverage values show the share of residential broadband serviceable locations by technology and speed tier across D22, J23, D23, J24, D24, and J25 filings.
Source: FCC Broadband Data Collection (BDC), June 2025 Filing (J25). Fixed coverage shows the share of residential broadband serviceable locations, and mobile coverage shows the share of tribal land area.